Spend time on your craft, not chasing phone calls.

Let automation handle missed calls, quote follow-ups, and invoice chasing — so you can stay on the tools doing what you actually get paid for.

$0 upfront No hidden fees Cancel anytime One published price
$0 to start. Price is below, not behind a demo.
Carpenter working at a miter saw in his shop HVAC technician servicing a condenser unit with gauges Plumber tightening pipes under a fixture
Carpenter cutting lumber with a circular saw Electrician working on a panel
The problem you already know about

Missed calls = lost jobs.

You're in an attic. A crawlspace. Elbow-deep in a panel. The phone rings, goes to voicemail, and that homeowner is already dialing the next name on the list. They don't leave a message — they leave.

At ~$50 per Google Local Services lead, that voicemail greeting is the most expensive recording you own.

A text goes out the second you miss a call. The customer gets an answer, you get the job, and the guy across town gets their voicemail instead of your customer.

"I'm looking for a contractor… I think 7 out of 10 of the shops I called I went on answering machine." — joepuwi, homeowner, HVAC-Talk thread "why don't contractors answer their phones"
"Sometimes I might be in an attic or a crawlspace or basement, or my phone might not even get a signal in some places." — HVAC contractor replying in the same thread
"One missed call can cost us $2k and we get 20+ calls a day." — Home-services business owner, Trustpilot review
Fewer than half of paid leads ever get booked. Google Local Services data across 888 contractors: 43.9% of paid leads get booked, at ~$53 per lead — roughly $233 per customer who actually books. You pay for the lead either way; answering is the only part you control.
Pricing, published — because you're busy

No. Hidden. Fees.

Period. Cancel anytime.

$0 upfront, and $275 per month.

Start now

The math: one saved job a month pays for it. Everything after that is yours.

Quote follow-up
Hi Sarah, following up on the quote for the water heater replacement ($2,400). Happy to answer anything, and we can still hold next week's slot if you want it.— This is an automated reminder, sent to you and forwarded to Mike's Plumbing
Day 7
Hey Sarah, last check-in on the water heater quote. If timing's not right, no problem at all. If you'd like it done this week, we've got Tuesday open.— This is an automated reminder, sent to you and forwarded to Mike's Plumbing
Sorry for the delay!! Yes let's do Tuesday
You never had to be "that guy." The quote closed anyway.
Life without the chase

Don't spend time on people who ghost.
Let the AI do it.

You spent an hour on that estimate. They said "looks great, let me talk to my wife." Then — nothing.

Chasing people takes loads of time and record keeping, and you're a tradesman, not a telemarketer.

"I do follow up on quotes... But like a lost little puppy because I'm scared of being perceived as a spammy or forceful salesman." — user OhhEnnEmm, ContractorTalk.com thread "Following up on quotes"

Here's the fix: the system follows up, so you don't have to be that guy. Polite, professional messages go out on a schedule you approve. The customers who were going to say yes, say yes. The ghosts stay ghosts — without costing you another minute.

Who i am

Don't learn the software if you don't want to.
I'll help you with it.

Tim, founder of Deepsel

Hi, I'm Tim. I'm a stay-at-home dad who fixes computers, makes websites and electronics.

The software is there — and you're welcome to log in and change things around. Or you can just text me.

Three things I'll put in writing:

  • The price is the whole price. $275. No setup fee, no per-message fee, no "premium tier" ambush.
  • You approve every message before it ever sends. The scripts are yours. Nothing goes to your customers that you haven't signed off on.
  • Leaving is one text. No cancellation fee, no hassle. If it's not paying for itself, fire me.
The toolbox

What I can build for you

All of it included. We start with whatever's bleeding the most money — usually missed calls — and add the rest as you want it.

📵

Missed-call text-back

Every missed call gets an instant text from your number. Callers get answers and book jobs while you're still on the ladder.

📋

Quote follow-up sequences

Polite, scheduled check-ins on every open estimate — written in your voice, approved by you. No more quotes dying in silence.

Review-request texts

Right after a finished job, happy customers get a one-tap link to leave a Google review. Your reputation compounds on autopilot.

🔁

Recurring service reminders

Tune-ups, filter changes, seasonal maintenance — past customers get reminded before your competitor's postcard reaches them.

📍

Job-status updates

"We're on the way," "parts arrived," "job's done." The #1 homeowner complaint about contractors is silence — your customers won't have it.

💸

Invoice nudges

Friendly automatic reminders on unpaid invoices, so you get paid without making the awkward phone call.

FAQ

How does "$0 upfront" work?

Your first invoice is your first month, $275, after everything is set up and working. If you stop in month two, you've paid $550 total and you owe nothing else, ever. That's the entire financial relationship.

What if the AI says something wrong to my customer?

Fair question — you're the one liable for what gets said. That's why you approve every script before anything sends, and messages stick to what you've approved: your services, your hours, your booking slots. It never quotes prices or makes promises you didn't write. Want something changed? Text me and it's changed that day.

Do I have to learn new software?

No. The software and dashboard are there if you ever want to look, but nothing requires you to. Your phone works exactly like it does now — there's just a system behind it catching what used to fall through. I manage it for you: you text me, I make the change.

I already use Jobber / Housecall Pro. Does this replace it?

No — it sits alongside whatever you're running. Keep your scheduling and invoicing where it is; I plug the holes around it: the missed calls, the un-followed-up quotes, the reviews you never ask for.

Text me what's eating your time.

Tell me your trade and your biggest leak — missed calls, dead quotes, no reviews. I'll tell you exactly what I'd set up and you'll have the full price already, because it's the one on this page.

Replies same business day.